Italian automaker Ferrari is preparing to launch an exclusive digital token that will allow its wealthiest fans to participate in an auction for the Ferrari 499P – the car that won three consecutive Le Mans titles, Reuters reports.
Developed in partnership with Italian fintech company Conio, the project targets members of the Ferrari Hyperclub, a private group of 100 collectors passionate about endurance racing. The “Ferrari 499P” token will be tradable among members and used for internal auctions, set to debut with the 2027 World Endurance Championship season.
Read full article here: turnovernews.com
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