Discover the story of entrepreneur Pincu Ionescu, passionate about sales and technology, who turns challenges into simple solutions and inspires through perseverance and innovation.
Pincu Ionescu, an entrepreneur passionate about sales and technology, is an exceptional problem solver, always seeking the best solutions for the challenges in the businesses he engages with, driven by a desire to support people and contribute, step by step, to a slightly better world.
C&B: How would you describe yourself in a single sentence to make people who don’t know you yet curious?
Pincu Ionescu: I am the kind of person who takes complicated things and turns them into simple, clear solutions, so that people and businesses can achieve their goals without headaches.
C&B: If we look at the narrative of your career or business, what were the key moments that defined you?
Pincu Ionescu: The first key moment was at 23, when I started my first business, which failed before it really took off, but it showed me the direction I needed to develop in and taught me more than any course ever could. The second defining moment was the AutoVantage experience — even though the project didn’t continue, for me it remained my greatest professional success due to the lessons learned, the network of contacts built, and the ability to handle difficult situations much more easily.
C&B: What has been the most difficult moment in your journey so far, and how did you overcome it?
Pincu Ionescu: The most difficult moment was deciding not to continue the AutoVantage project. I had invested an enormous amount of energy, time, and emotion, and giving up was a hard blow. However, that moment taught me an essential lesson: it doesn’t matter how many times you fall, but how you get back up. I chose to view failure not as the end of the road, but as a natural step in the learning process, which helped me regain confidence and move forward much better prepared.
C&B: Is there a dream or ambition that has always guided you, regardless of obstacles?
Pincu Ionescu: One of my great childhood passions was skateboarding, and from that I learned lessons that have guided me throughout life, no matter the obstacles: if I set my mind to something, I don’t give up until I succeed, I must learn to fall without hurting myself too much, constantly analyze and improve my movements, but most importantly, always get back up until I get it right. That same ambition and discipline later shaped the way I approach professional challenges.
C&B: How did you look at the beginning of your journey, and how do you feel you have transformed to the present?
Pincu Ionescu: At the beginning, I tended to throw myself headfirst after big ideals, perhaps even bigger than I realized myself. Over time, I learned that true construction is built on a solid foundation, and that a “slow and steady” pace gives you the time and resources needed to tackle truly great projects. Today, I manage my energy better and choose my battles wisely, without giving up the ambition that has always pushed me forward.
C&B: If we met with your team or collaborators, what do you think they would say about you?
Pincu Ionescu: I believe one of my greatest joys is that all the people I’ve worked with in teams have managed to advance professionally and, overall, reach a better place than when we first met. I feel that I have contributed meaningfully to their journey, and that says more about me than any title or position ever could.
C&B: What is the most important decision you have made that changed your trajectory?
Pincu Ionescu: The most important decision came after my first business failed and I realized I didn’t want to return to corporate life. I chose to join a successful startup, where I met my first mentor and caught what I like to call the “tech startup virus.” That choice completely changed my perspective and became the foundation for my subsequent professional journey.
C&B: How did you develop your leadership style or decision-making approach? Was it a natural process or learned?
Pincu Ionescu: For me, it was a natural process. Step by step, I discovered that people need someone who is close to them, who listens and guides them, not just gives directives. I learned to make decisions by taking risks while also assuming responsibility for the team, and the most valuable lesson was that if you guide your team members toward as much personal success as possible, then the whole company succeeds.
C&B: What does a typical day look like for you now, and what moments bring you the greatest satisfaction?
Pincu Ionescu: A typical day for me is a mix of individual work and interactions with people — clients or collaborators. The most satisfying moments are when I manage to find the right solution to a real problem and see that it makes life easier for those in front of me. I like to end the day with the feeling that I’ve accomplished something tangible and taken a step forward, however small, toward the bigger projects I’m working on.
C&B: What values or principles guide you in what you do, and how do you apply them day to day?
Pincu Ionescu: One principle I never stray from is that I can never sell something I don’t believe in myself. I value my word and the promises I make, which means I prefer to say I’ll try rather than promise something I’m not sure I can deliver. I want people to know they can rely on me, and that when I take on a responsibility, I will do everything possible to deliver.
C&B: How did the idea of starting this business come to you, and how did you choose its name?
Pincu Ionescu: In both AutoVantage and the projects that followed, the ideas came from real problems I encountered personally. Each time, I looked for the simplest and most effective solution — one that no one else was offering at that moment. For me, every business starts with a need, and from there everything takes shape, including the name and the identity of the project.
C&B: If you were to give a message to people who follow your example, what would it be?
Pincu Ionescu: There is no recipe for success in business or in life. What truly matters is resilience and perseverance — NEVER give up.
Pincu Ionescu’s story shows us that success doesn’t come overnight, but through perseverance, learning from mistakes, and a genuine desire to support others. His lessons from entrepreneurship and passion for innovative solutions inspire us to never give up and to build impactful projects step by step.

