Expansion in major cities and regional growth
Sphera Franchise Group, the operator of KFC, Taco Bell, and Pizza Hut, announced plans to open five new Hard Rock Cafe restaurants over the next five years – four in Romania and one in the Republic of Moldova. The American brand will expand to Brașov, Timișoara, Iași, Cluj-Napoca, and Chișinău.
“ This partnership marks another important step in our diversification strategy. By adding Hard Rock Café to our portfolio, we are expanding into the lifestyle restaurant and entertainment sector (…) We are always looking to bring into the Sphera ecosystem brands that align with our values and have a proven track record of profitability to support the Group’s long-term growth, and Hard Rock Café is a perfect fit.” said Călin Ionescu, CEO Sphera Franchise Group.
Read full article here: turnovernews.com
Photo: Hard Rock Cafe
