Apple races into live sports with a landmark partnership
Apple has signed a $700 million deal to broadcast Formula 1 races in the United States, starting in 2026, replacing Disney-owned ESPN. The five-year partnership, worth around $140 million per year, marks Apple’s latest move into live sports streaming, Financial Times reports.
“Apple will ensure that F1 reaches more homes and becomes a bigger part of American fan culture,” said Stefano Domenicali, F1’s CEO.
Read full article here: turnovernews.com
Photo: F1
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