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Raiffeisen Bank integrates Smart Market into Smart Mobile and simplifies the digital experience

Raiffeisen Bank has announced the integration of its Smart Market loyalty program into the Smart Mobile mobile banking application, removing the standalone Smart Market app starting May 15, 2026, according to Wall-Street.

All benefits will now be available exclusively within Smart Mobile, without requiring any additional action from users.

Read also: Raiffeisen Bank România launches a dedicated platform for entrepreneurs

One app for banking and benefits

The integration is part of the bank’s strategy to simplify the digital experience, bringing together mobile banking functionalities and loyalty features into a single interface.

Customers will have direct access to cashback, offers, points, and rewards.

Changes to payment authorization

Starting mid-April, all payments made by individual customers can be authorized directly in Smart Mobile using biometrics or PIN, without needing SmartToken.

According to Cătălin Chirieac, this aims to deliver a faster and more efficient user experience.

Expanded benefits and partnerships

The Smart Market program includes over 190 partner merchants and more than 60 cashback campaigns, alongside discounts and loyalty rewards.

Major updates to Smart Mobile

Over the past year, Smart Mobile has been upgraded with features such as multibanking integration, instant virtual cards, phone-number-based transfers via RoPay, savings tools, insurance services, and direct communication with bank representatives.

Photo: Raiffeisen Bank

Teodora Helerman
Teodora Helerman
Online editor, content writer, blogger, and social media specialist, with experience in writing and publishing news, creating original content, and adapting materials for various digital platforms.
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